Keywords
strategic management
efficiency
balanced scorecards
business processes
How to Cite
Abstract
The article touches on the relevance of strategic management for the sustainable development
of enterprises in the modern economy. Various methods for assessing the effectiveness of strategic management are
explored, including the balanced scorecard and cost-benefit assessment. The author emphasizes the importance of
integrating these methods into management practice to adapt to a changing external environment and to
determine the potential for future growth and development of enterprises
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